Netafim to make digital farming solutions part of its India offerings
Netafim, a pioneer of drip irrigation, plans to incorporate digital farming solutions in its offerings in India to enhance productivity, efficiency and resource management of farmers, said Randhir Chauhan, Managing Director of Netafim India division.
Netafim to make digital farming solutions part of its India offerings Subramani Ra Mancombu Chennai Netafim, a pioneer in drip irrigation, plans to incorporate digital farming solutions in its offerings in India to enhance productivity, efficiency and resource management of farmers, said Randhir Chauhan, Managing Director of Netafim India division.
"The integration of digital technologies presents a transformative opportunity for agriculture in India... With a vision to empower farmers with precision agriculture tools, data analytics, remote monitoring and automated irrigation systems, Netafim is poised to revolutionise farming practices across the country," he said in an email interaction with businessline.
Netafim India is a wholly owned subsidiary of Netafim, which is an arm of the Mexico based Orbia Group. The Mexican firm has a presence in 120 countries with over 25,000 employees encompassing five business groups across diverse industries.
TAPPING EXPERTISE The Indian subsidiary has three manufacturing facilities and a 1,000 strong workforce besides a network of over 2,500 associates nation wide. It is present in all major States, providing irrigation systems for over 10 lakh hectares of land. It has offered after sales support and agri extension services to over 9.5 lakh farming families to date.
Chauhan said overall, Netafim will play a pivotal role in driving the adoption of sustainable, technology driven practices that enhance productivity, profit ability and resilience in Indian agriculture.
"By Randhir Chauhan, MD, Netafim India leveraging its expertise, partnerships and commitment to farmer centric solutions, Netafim aims to contribute significantly to the future success and sustainability of Indian farming communities," he said.
On the company's role for India in the future, Chauhan said Netafim envisioned a significant role in shaping the future of Indian agriculture by continuing to innovate and provide sustainable solutions tailored to the evolving needs of farmers. With increasing concerns about water scarcity, soil degradation and climate change, farmers are seeking sustainable agricultural practices.
The company offers kits providing affordable solutions for farmers of all scales. "These kits include everything needed to efficiently water crops, from drippers and sprinklers to tubing and connectors. By providing precise water delivery directly to plant roots, these systems optimise water usage and minimise waste," said the Indian arm's managing director.
These kits are affordable and effective to help enhance crop yields while conserving resources. "Netafim will continue to develop and promote microirrigation solutions that optimise water usage, reduce runoff and minimise environmental impact," he said.
